Creativity, according to Maya Angelou, is a bottomless pit: “The more you use it, the more you have,” said the novelist. “Creativity is intelligence having fun,” is a phrase often attributed to Einstein. While advertising supremo David Ogilvy came at it from a business perspective: “If it doesn’t sell, it isn’t creative”. We know creativity […]

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When it comes to getting a new venture off the ground, a sense of collective ownership is vital — but it’s not always clear how founders should go about fostering that shared ownership in their teams. In this piece, the authors describe recent research that looked at how different types of leaders attempt to cultivate […]

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While the pandemic has caused thousands of small businesses to temporarily close or shutter for good, the disappearance of the corner coffee shop means more than lost wages. It also represents a collective loss of creativity. Researchers have shown how creative thinking can be cultivated by simple habits like exercise, sleep, and reading. But another catalyst is unplanned interactions with close […]

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The training course in “Creativity and Entrepreneurship in the Furniture Sector is free and open to anyone interested . The course consists of interactive learning materials – videos, infographics, presentations and quizzes – and a set of manuals with all necessary information and additional readings to go in depth into several topics of interest. The […]

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Today I came across a wonderful article about the creative capacity of one of the characters that I find most fascinating: Albert Einstein and I remembered something I learned from my professor in neuroscience, Dr. Irena O’Brien, when she was talking to me about the science behind the insight generation process or those “Aha Moments!” that we have all […]

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Studies have shown that creativity is enhanced when we’re exposed to new and novel experiences, but in our current era of social distancing, many of our routines have become mundane and predictable. The pandemic might keep us in our limited worlds for the foreseeable future, but there are research-based strategies we can employ to maintain our […]

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